IBAO-sponsored poster series wins international design award

By Canadian Underwriter, | March 5, 2012 | Last updated on October 30, 2024
1 min read

The YOURS (Youth for Road Safety) ‘Surreal Poster Series’ was presented with a Good Design Award at The Chicago Athenaeum.

YOURS is a global youth-led non-governmental organization for road safety. The ‘Surreal Posters’ depict drivers, cyclists and pedestrians in five situations that illustrate their vulnerability on the road when failing to take simple precautionary measures.

The Insurance Brokers Association of Ontario (IBAO) partnered with Ontario Students Against Impaired Driving, Teachers Life Insurance and the Ontario Ministry of Transportation for the sponsorship of the development and printing of the ‘seatbelt’ poster, featured in the series.

The Good Design awards honour the most innovative and cutting-edge industrial, product, and graphic designs produced around the world.

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