PPG launches Web-based marketing portal

PPG has launched a Web-based marketing portal for its PPG collision repair shop customers. The portal, developed in conjunction with Infogroup Inc., will provide MVP collision centers and CertifiedFirst Network participants access to Canadian and U.S. business data, as well as U.S. consumer material. Users will be able to develop targeted marketing lists and conduct direct mail, telemarketing and email campaigns from one system.The web portal can be found at www.ppgmvp.com. PPG collision centers interested in learning more can attend one of three scheduled Webinar demonstrations: May 11 at 9 am, May 13 at 1:00 pm and May 17 at 4:00 pm EST.