News

The Co-Operators completes first phase of social media project on sustainability

The Co-operators has wrapped up the first part of a social media project, CSR: Co-operators Sustainability Race, developed in partnership with the David Suzuki Foundation. CSR is a social media platform hosted on a dedicated micro-site. It includes participant profiles and daily tracking of each person’s sustainability-related activities, as well as a vast collection of […]

By Canadian Underwriter | November 3, 2010

1 min read

The Economical launches “self-serve” online service, through broker Web sites

The Economical Insurance Group (TEIG) has launched a Web site allowing consumers to manage their insurance online, through brokers’ Web sites.Insurance On Demand is a broker-branded site allowing consumers to obtain quotes and purchase home, auto, condo and tenant policies directly through a broker’s Web site. “We recognize that competing with direct insurers in the […]

By Canadian Underwriter | November 3, 2010

1 min read

SGI uses ‘movie trailer’ to engage youth in talks about drunk driving

SGI has teamed up with Students Against Drunk Driving (SADD) to launch a movie-trailer style ad campaign that also leverages social media to engage young people in discussions about the dangers of drunk driving. The ad, called The Decision, will play at Saskatchewan movie theatres and features a “cliff-hanger” ending. At the end of the […]

By Canadian Underwriter | November 3, 2010

1 min read

Aviva Canada to cut less than 300 staff

Aviva Canada is cutting slightly less than 10% of its staff as part of Aviva plc’s parent corporate strategy to shed £200 million of costs from its businesses by the end of 2012.In a press release announcing its 2010 Q3 results, Aviva plc “confirmed that, as our transformation programme continues to deliver benefits, the group […]

By Canadian Underwriter | November 2, 2010

2 min read